CHRIS GASH: MAY DAY UPDATE
May 3, 2012
Chris Gash starts out the month of May with a fresh crop of terrific work. This opener for The Sierra Club magazine was about the public backlash to new digital “smart” utility meters:
And a favorite sketch that didn’t make it:
This high impact, full-page for Adweek was one of the more conceptually challenging assignments Chris has tackled in a while. “I went through countless sketches trying to find the ideal way to show ’cause marketing in social gaming,’” he admits.
And here is an opener for American Medical News about how doctors get into trouble when borrowing money:
Brainstorming sketches are never wasted and just might come in handy somewhere down the line…
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