View Reps...
RSS

JAMES STEINBERG: HEALTHCARE FRAUD

June 25, 2014

James Steinberg’s illustration for AARP’s blog centered on the keywords "theft" and "healthcare." “A conceptual illustrator's job is to find images universally recognizable images and merge or distill them into a picture that is easily read and hopefully fresh and striking,” says James.

James_Steinberg__Healthcare_Fraud_cover.jpg

“I started with a caduceus as a symbol for health care and a masked figure for the criminal. I tried a pickpocket idea and then a kind of an art theft concept. Next, I merged the caduceus and the thief's mask, so that he was looking through or hiding behind the victim's medical identity. This is the sketch that was chosen by the art director and I think it was the right choice.”

James_Steinberg__Healthcare_Fraud.jpg

James_Steinberg__Healthcare_Fraud2.jpg

 

James_Steinberg__Healthcare_Fraud3.jpg

Tags: James Steinberg, Editorial, Magazine, Web Illustration

BLOG ARCHIVE

ISPOTTERS IN THE NEWS