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DANIEL HERTZBERG: TRILLION DOLLAR DECATHLON

August 15, 2012

Daniel Hertzberg created a series of double page spread illustrations for a book about emerging markets, with the epic title, Winning the Thirty Trillion Dollar Decathlon. The first image takes a literal Olympic approach:

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“Throwing Accurately” About setting sights on where to take your business:

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“Jumping In” Taking the next steps to bring your business to other parts of the world:

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“Running the Distance” Beating out your competition and making it sustainable for the long haul:

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As always, many sketch ideas were generated in the process including a baton skyscraper being passed; large skyscraper tree; competing business bocce ball; and crossing finish line/ribbon-cutting ceremony.

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